Category Archives: SEM

Search Engine Marketing

First Quarter 2009: Yahoo! revenues decrease by 13%

Tweet Yahoo! Inc. reported revenues of US$1,580 million for the quarter ended March 31, 2009, a decrease of 13 % from the first quarter of 2008. Excluding the impact of currency rate fluctuations, revenues for the first quarter of 2009 would … Continue reading

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Which Shortened URL Services To Use?

TweetAre shortened URLs treated differently than other redirects? Does Google crawl and treat TinyURLs using a 301 redirect the same as other links?

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Google AdWords Ad Auction

TweetGoogle Chief Economist, Hal Varian, explains the AdWords Ad Auction and how your max CPC bid and quality score determine how much you pay for a click on Google.com

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Do Not Overdo H1 Tag!

TweetYou can have multiple H1 tags but do not overdo it, because Google’s algorithm can take H1 into account. Matt Cutts explains:

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Does The Position Of Keywords In The URL Affect Your Site Ranking?

TweetDoes the position of keywords in the URL have a significant impact on your website ranking at Google?

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